Privacy Policy

Effective Date: Jan 11, 2024

Introduction

The Adhesible Privacy Policy (hereafter referred to as this “Policy”) applies to the various operations related to Data Processing within Adhesible, Inc. (“Adhesible”), its sales platforms, all employees and, as applicable, subsidiaries, affiliates and vendors that support Adhesible’s business activities (collectively, “Adhesible Entities”). We are dedicated to safeguarding your privacy and transparency in the way we collect, use, process, and disclose information about you. This Privacy Policy outlines our practices concerning the collection, use, and disclosure of your personal information.

We, at Adhesible, and our affiliated entities, ("we," "us," "Adhesible"), provide an AI-powered contextual ad tech platform for digital content management services (the "Platform"). This Privacy Policy explains what information we collect, use, process, or disclose about you in connection with the services we provide, including the Platform and our website, https://www.adhesible.com/ (collectively, the "Services").

Before we proceed, we encourage you to read this Privacy Policy carefully to understand our practices and your rights regarding your personal information. This Privacy Policy is subject to updates, and we advise you to check back periodically for the latest version. If we make significant changes in the way we use your information, we will notify you through our Website or other means, and we will take additional steps as required by applicable law.

1. Personal Information We Collect

We collect various types of personal information, including:

1.1. Information You Directly Provide to Us: We collect personal information that you voluntarily provide, such as your full name, email address, company, job title, phone number, and any other information you choose to share with us when you use our Services, interact with Adhesible, or attend our events or webinars.

1.2. Information Provided Through the Platform: When you use the Adhesible Platform as an authorized user, we collect and process your passwords and login credentials to facilitate your access to the Platform. Additionally, when you interact with the Platform, we collect information necessary to deliver your actions and instructions over the Internet. This may include IP addresses, URLs used to deliver content, and other system information. The Platform uses cookies to enhance your user experience and remember your preferences. When we process your personal information on behalf of our customers, it's the customer's responsibility to protect your privacy.

1.3. Information Automatically Collected: We automatically receive and record information from various sources when you use the Adhesible Services. This includes information from your browser, device, cookies, web beacons, VAST tags, and other methods. Automatically collected information includes your activity on our Services, as well as unique identifiers such as your IP address and device ID.

1.4. Information from Other Sources: Adhesible may obtain information about you from publicly available sources, commercial databases, and third-party data platforms. For instance, we may receive information from event organizers when you participate in events or webinars sponsored by us.

2. How We Use Your Personal Information

We use your personal information for various purposes, including but not limited to:

2.1. Providing the Services: We use your information to provide, maintain, and improve our Services, authenticate your access, and administer the Services.

2.2. Marketing: We may use personal information to market our Services, including notifying you about offers and services, tailoring content and advertisements, conducting market research, and developing new products and services.

2.3. Security: We use certain information for security purposes, such as detecting and preventing fraud, error identification and correction, audits, complying with legal obligations, and safeguarding the integrity of Adhesible, our Services, and the public.

2.4. De-identified and Aggregated Information: In some cases, we may anonymize or de-identify your information and use it for research and service improvement. We may also disclose this information to third parties to enhance our services.

3. Disclosure of Personal Information to Third Parties

We do not share your personal information with third parties except under specific circumstances, such as:

3.1. Affiliated Companies: We may share information with our affiliated entities.

3.2. Service Providers: We use third-party service providers to process your information for various purposes, including hosting, web content management, and analytics.

3.3. Legal Obligations: We may share information with regulators, courts, law enforcement agencies, and competent authorities to comply with applicable laws and protect the safety, security, and integrity of Adhesible and our Services.

3.4. Business Transfer: In the event of a sale, merger, or transfer of our business, we may disclose your information to the involved third party.

3.5. With Your Consent: We may share or transfer your information when you have given us explicit consent to do so.

4. Cookies and Activity Tracking Technologies

We use cookies and similar technologies to automatically collect information through the Services. You can manage your preferences regarding these technologies in your browser or device settings.

4.1. Analytics tools: Google Analytics. The Website uses a tool called “Google Analytics” to collect information about use of the Website. Google Analytics collects information such as how often users visit this Website, what pages they visit when they do so, and what other websites they used prior to coming to this Website. We use the information we get from Google Analytics to maintain and improve the Website and our products. We do not combine the information collected through the use of Google Analytics with personal information we collect. Google’s ability to use and share information collected by Google Analytics about your visits to this Website is restricted by the Google Analytics Terms of Service, available at https://marketingplatform.google.com/about/analytics/terms/us/, and the Google Privacy Policy, available at http://www.google.com/policies/privacy/. You may learn more about how Google collects and processes data specifically in connection with Google Analytics at http://www.google.com/policies/privacy/partners/. You may prevent your data from being used by Google Analytics by downloading and installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout/. We reserve the right to remove or add new analytic tools.

5. Confidentiality, Security, and Data Retention

We implement appropriate security measures to protect your personal information. While we take measures to secure your information, we cannot guarantee that it will be invulnerable to unauthorized access. We retain your information for lawful and legitimate purposes, including compliance with legal obligations, agreements, investigations, and dispute resolution.

5.1.Security: We have implemented appropriate technical, organizational and security measures designed to protect your personal information. However, please note that we cannot guarantee that the information will not be compromised as a result of unauthorized penetration to our servers. As the security of information depends in part on the security of the computer, device or network you use to communicate with us and the security you use to protect your user IDs and passwords, please make sure to take appropriate measures to protect this information.

5.2. Retention of your personal information: we may retain your information (including personal information) for any lawfully permitted period of time, and as necessary to comply with our legal and contractual obligations, enforce our agreements, and enable us to investigate events and resolve disputes. In addition, please note that in some circumstances we may store your personal information for longer periods of time, for example (i) where we are required to do so in accordance with legal, regulatory, tax or accounting requirements, or (ii) for us to have an accurate record of your dealings with us in the event of any complaints or challenges, (iii) if we reasonably believe there is a prospect of litigation relating to your personal information or dealings or (iv) backup, archival, and/or audit purposes. 


6. Cross-Border Personal Information Transfers

We may transfer and process your personal information internationally. We take steps to ensure data protection compliance, such as data processing and protection agreements, to safeguard your information when transferred across borders.

6.1. Personal Information: To the maximum extent permitted by law, as part of the storage of the personal information mentioned in this Privacy Policy we transfer it across borders around the world. To the extent necessary under privacy laws and regulations, we will implement data onward transfer instruments such as data processing and protection agreements or ensuring such jurisdiction imposes adequate data protection regulations.


7. Your Privacy Rights and Deleting Your Account

The following rights (which may be subject to certain exemptions or derogations) shall apply to certain individuals (some of which only apply to individuals protected by the GDPR):

  • You have the right to withdraw consent to processing, where consent is the basis of processing.

  • You have the right to access your personal information that we hold and request further details about how we process it, under certain conditions.

  • You have the right to demand rectification of inaccurate personal information about you. We will promptly correct any information found to be incorrect.

  • You have the right to object to unlawful data processing under certain conditions.

  • You have the right to erasure of past data about you (your “right to be forgotten”) under certain conditions.

  • You have the right to demand that we restrict processing of your personal information, under certain conditions, if you believe we have exceeded the legitimate basis for processing, processing is no longer necessary, or if you believe your personal information is inaccurate.

  • You have the right to data portability of personal information concerning you that you provided us in a structured, commonly used, and machine-readable format, subject to certain conditions.

  • The personal information we collect on the Adhesible Websites is not used for automated decision making and profiling, except for automated processes in the context of marketing. As stated above, you can opt-out of direct marketing by Adhesible by contacting Adhesible directly or by following the instructions through the unsubscribe options in our email messages.

  • You have a right to complain to a data protection supervisory authority in your country if you believe that Adhesible is processing your personal information in violation of applicable laws.

To exercise any of these rights, you may contact Adhesible by following the instructions in section 10 below. We may need to verify your identity before we are able to process your requests.


8. Interactions with Children

Our Services are not intended for children, and we do not permit children to register. If we inadvertently receive personal information about a child without valid consent, we will remove such information from our records.

9. Third-Party Services and Integrations

9.1.  Information on our Services contain links to third party services, content, websites or applications, including advertisements, and any information you provide to those sites and applications will be covered by any privacy policies they may have. This Privacy Policy does not apply to the practices of companies that we do not own or control or employees that we do not manage. Please be sure to read the privacy policies of any third-party applications, services and sites that you visit or provide permission to access your information. It is those third parties’ responsibility to protect any information you give them, so we will not be held liable for their wrongful use of your personally identifying information.

9.2.  We enable you to interact with third party services (for example, Zoom and YouTube) to automate ingestion of your media assets from to our Services (“Integration Third Parties”). Media assets ingested from Integration Third Parties and associated with users accounts are processed for the purposes of providing you the Services. Retention of media assets ingested from Integration Third Parties is controlled by the customer, who may choose to retain such media assets even after ending its relationship with the Integration Third Parties. We are not responsible for the privacy practices or the content of such Integration Third Parties. Please be aware that such third parties can collect personal information from you. Accordingly, we encourage you to read the terms and conditions and privacy policies of each Integration Third Parties.

9.3. Processing and retention of data from third-party services: May also be subject to the privacy policies and terms of use of those third-party services. In particular, Adhesible’s YouTube integration uses the YouTube API Services. Account Owners using Adhesible’s YouTube integration agree to be bound by the YouTube Terms of Service (https://www.youtube.com/t/terms) and are subject to Google’s Privacy Policy (http://www.google.com/policies/privacy). In addition to Adhesible’s normal procedures for managing and deleting the media assets, Account Owners can manage and revoke the Adhesible YouTube integration’s access to data via the Google security settings page at https://security.google.com/settings/security/permissions.


10. California Do Not Track Notice

Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers.  Please note that we do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers, but we may allow third parties, such as companies that provide us with analytics tools, to collect personally identifiable information about an individual consumer’s online activities over time and across different websites when a consumer uses the services.

11. Changes to this Privacy Policy

We may update this Privacy Policy periodically, and we will notify you of material changes through email or our Website. If you disagree with the updated terms, you should discontinue using our Services.

12. Contacting Us About This Privacy Policy

If you have questions, concerns, or complaints about our compliance with this Privacy Policy and data protection laws, or if you wish to exercise your rights, please contact us at [email protected].